How to Use down-market in a Sentence
down-market
adjective-
The women rarely have close friends, only rival hostesses and often down-market sisters.
—Libby Gelman-Waxner, New Yorker, 21 Apr. 2026
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As the latter became emblematic of comfort and success, the former came to be seen as down-market or second-class.
—Lily Meyer, The Atlantic, 30 Apr. 2026
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The company’s naming convention, for starters, doesn’t follow any kind of logical progression up- or down-market.
—Adam Ismail, The Drive, 18 Feb. 2026
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Lucid proceeded with the rollout of other models in its product line, introducing its Gravity SUV and down-market car model as well.
—IEEE Spectrum, 29 Oct. 2021
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One of this play’s many delights arrives when down-market, undereducated Becky comes face-to-face with the aristocratic Susan, their similarities soon as peculiar and glaring as their differences.
—Greg Evans, Deadline, 6 Apr. 2026
Some of these examples are programmatically compiled from various online sources to illustrate current usage of the word 'down-market.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.
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