How to Use down-market in a Sentence

down-market

adjective
  • The women rarely have close friends, only rival hostesses and often down-market sisters.
    Libby Gelman-Waxner, New Yorker, 21 Apr. 2026
  • As the latter became emblematic of comfort and success, the former came to be seen as down-market or second-class.
    Lily Meyer, The Atlantic, 30 Apr. 2026
  • The company’s naming convention, for starters, doesn’t follow any kind of logical progression up- or down-market.
    Adam Ismail, The Drive, 18 Feb. 2026
  • Lucid proceeded with the rollout of other models in its product line, introducing its Gravity SUV and down-market car model as well.
    IEEE Spectrum, 29 Oct. 2021
  • One of this play’s many delights arrives when down-market, undereducated Becky comes face-to-face with the aristocratic Susan, their similarities soon as peculiar and glaring as their differences.
    Greg Evans, Deadline, 6 Apr. 2026

Some of these examples are programmatically compiled from various online sources to illustrate current usage of the word 'down-market.' Any opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback about these examples.

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