lucrative

adjective

ˈlü-krə-tiv How to pronounce lucrative (audio)
Definition of lucrativenext
as in profitable
yielding a profit the new manager's mission was to turn the failing store into a lucrative operation

Synonyms & Similar Words

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Antonyms & Near Antonyms

Example Sentences

Examples are automatically compiled from online sources to show current usage. Read More Opinions expressed in the examples do not represent those of Merriam-Webster or its editors. Send us feedback.
Recent Examples of lucrative That might mean gutting labor or safety standards that would delay the technology’s rollout, ignoring anticompetitive acts, or providing favors in the form of cheap loans or lucrative government contracts. — Rogé Karma, The Atlantic, 2 July 2026 Cloud infrastructure has proven to be highly lucrative for hyperscaler peers Amazon, Microsoft and Google, and Zuckerberg has hinted of late that Meta could be headed in that direction. — Jonathan Vanian, CNBC, 2 July 2026 In June 2022, federal prosecutors said, Zhu began leveraging his relationship with Carone to obtain the lucrative contract. — Chloe Atkins, NBC news, 2 July 2026 The announcement comes ahead of the digital-only release of Grand Theft Auto VI, commonly referred to as GTA 6, which analysts expect will be the most lucrative entertainment industry launch ever. — Mary Cunningham, CBS News, 1 July 2026 See All Example Sentences for lucrative
Recent Examples of Synonyms for lucrative
profitable
Adjective
  • Claude has been gross margin positive since the day Anthropic began selling it, profitable on the first dollar of customer spend rather than the thousandth.
    — Jon Markman, Forbes.com, 1 July 2026
  • And as the 2023 dual writers’ and actors’ strikes thinned out theatrical lineups, that aversion to uncertainty became a push for reliable and profitable hits.
    — Samantha Masunaga, Los Angeles Times, 1 July 2026
Definition of profitable

Browse Nearby Words

lucky
lucrative
lucre
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Cite this Entry

“Lucrative.” Merriam-Webster.com Thesaurus, Merriam-Webster, https://www.merriam-webster.com/thesaurus/lucrative. Accessed 8 Jul. 2026.

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More from Merriam-Webster on lucrative

Nglish: Translation of lucrative for Spanish Speakers

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